KFC back to Kentucky Fried Chicken?

As the trend toward healthier eating approached full-swing some years ago, Kentucky Fried Chicken shortened its name so it could hide that dirty word: Fried. But now, according to a recent article, as people "eating hamburgers, doughnuts, French fries, and fried chicken like never before...KFC is considering bringing back the name Kentucky Fried Chicken in its full form."