Friday, July 14, 2006

Chick-fil-a not pleased with ad imitation

The Lawrence Journal-World reports:
Doug Holiday — an owner of Lawrence’s Bigg’s Bar & Grill...received a letter from the company’s law firm asking him to “cease and forever desist” using an advertising campaign that plays off Chick-fil-A’s popular spots: a cow carrying a sign that reads, “Eat Mor Chikin.”

Holiday had put his own spin on the marketing gimmick by hiring employees of his barbecue restaurant to dress in a chicken suit and carry a sign that read, “Eat Mor Pork, the other white meat.”

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