Wednesday, August 02, 2006

Coffee chains expand breakfast menus

Coffee house chains (Starbucks of course, but other ones, too!) continue to expand their food menus especially for breakfast.

For breakfast you can now skip the Egg McMuffin and $1.50 cup of coffee at McDonald's and opt for a $7 cup of coffee and Starbucks 500 calorie ham, egg, and cheese breakfast sandwich with 24 grams of fat, or the Coffee Beanery's 670 calorie smoked ham and egg breakfast sandwich with 31 grams of fat. By the way, the Egg McMuffin has 300 calories and 12 grams of fat.

Despite the additional cost (and sometimes calories) these coffee house breakfast items are bound to cut into fast foods' breakfast business, because I guarantee you that there are folks that have hit McD's for an Egg McMuffin and then Starbucks for their Cinnamon Dolce Frappuccino Blended Coffee. And despite the fast food joints upgrading their coffee, Starbucks will always win the coffee war, while people will happily trade their Egg McMuffin for something even bigger at their coffee place of choice.

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And since I've mentioned Starbucks, I'll include this just for the heck of it, a press release issued by Starbucks on the 21st of this month:
You may have seen a rumor or web posting about Howard Schultz, Starbucks and the Israeli army. The rumor and web posting are factually inaccurate. Neither Chairman Howard Schultz nor Starbucks fund or support the Israeli Army. Starbucks is a non-political organization and does not support individual political causes.

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