Thursday, August 17, 2006

Infographic of the fries that bind

The International Networks Archive at Princeton University has produced a very cool set of infographics presenting various facts and figures.

The one that captured the attention of Fast Food News is entitled "The Fries that Bind Us," (it is paired with a Starbucks infographic):

"This pair of maps show the global presence of Starbucks coffee shops and McDonald's restaurants. When examined graphically, both companies act as global hubs that connect some of the world's poorest, most remote countries with some of the wealthiest."

It compares the revenues of the top six international fast food chains and the GDP of Afghanistan. And it shows the number of McDonald's around the globe. The caption reads:

"Probably the most visible symbol of American influence worldwide, McDonald's has over 31,000 restaurants in 118 countries, employing more than 1.5 million people. Despite it's 13,000 restaurants in the USA, McDonald's is slipping at home. Its customer satisfaction is worse than any other fast food chain, and ranks lower than all major airlines and the IRS." (Joanna might have something to do with that customer satisfaction rating!)

The Starbucks infographic illustrates how "a single cup of Starbucks coffee can depend upon as many as 19 different countries."

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